Navigating the 2023 Economic Landscape

Find your way through the challenges in the new year with TradeMark.


When interest rates are high and rental rates are dropping, it can be challenging for investors of rental homes to maintain profitability. However, there are several strategies that investors can consider to stabilize their profitability in this market:

  1. Review & Optimize Your Budget: Look for ways to reduce costs and improve your cash flow. This may include negotiating lower interest rates on your mortgage, refinancing to a lower rate, or finding ways to reduce expenses such as property taxes and maintenance costs.
  2. Consider Alternative Financing Options: If you are unable to negotiate a lower interest rate on your mortgage, you may want to consider alternative financing options such as private lending or hard money loans. These options may have higher interest rates, but they can provide short-term relief in a tough market.
  3. Explore Other Sources of Income: In addition to rental income, you may want to consider other sources of income such as Airbnb rentals, storage rentals, or vending machine rentals. These options can help offset the impact of lower rental rates.
  4. Increase Occupancy Rates: To increase profitability, it’s important to keep your properties occupied as much as possible. Consider offering incentives to attract new tenants, such as discounted rent or move-in bonuses.
  5. Stay Up-to-Date on Market Trends: It’s important to stay informed about market trends and rental rates in your area. This will help you make informed decisions about pricing and marketing your properties to attract tenants.


By implementing these strategies, investors of rental homes can work to stabilize their profitability even in a challenging market.

The guidance of a professional property management company like TradeMark brings expert advice and support to the table to help you navigate these challenges and make your investment a success.

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Contact Us | (919)510-4010 |
Contact Us | (919)510-4010 |